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STORIES

Territory

Amalfi. From the beauty of nature to timeless ceramics design

In Amalfi, all the senses are stimulated: from lemon scents, sea waves resounding on the steep and vertical cliffs, to the vivid colors of the majolica worked by the most famous ceramic masters. Aromas, lights and colors of nature are, in effect, the main source of inspiration for Amalfi coast potters.

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Exhibition

Milan. Getting inspired by the new Museum of Design

Design Week, Salone del Mobile, Fuori Salone, Milan Design Film Festival, Design and Innovation Up: Milan is now recognized as the undisputed European capital of Design at an international level. Being the protagonist of every initiative and an always-on-the-move city, Milan promotes Italian design all over the world by attracting and influencing designers of every generation.

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Territory

Matera. A different design of bread in Matera

"Le Vie del Pane" is the suggestive name for a festival that claims to enter directly into the heart of Matera. It is a high road towards traditions that are as archaic as stones -although never lost- and proudly flaunted in Matera, the European capital of culture 2019 Program. This incredible relationship -now official- will avoid the easy clichés of the “panino with the original shape”.

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Inspiration

Design Italy and the paradigm of Elegance

Excellence, culture and elegance. Aesthetics is the punctual attention to geometries, shapes and details. Seeking innovative lines, optimizing functions, centering spaces. Design as a vehicle for messages and sensations. Today, design in Italy is a paradigm of all this. It is irreverent, ironic, provocative.

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